Websites for florists
Florist Website Design in Fort Lauderdale, From a Fellow Flower Shop Owner
I’m Tye. I do florist website design for flower shops across Fort Lauderdale, Broward, Miami-Dade and Palm Beach, and I also run DGM Flowers, a flower shop in Fort Lauderdale. I know what Valentine’s week feels like, how sympathy orders come in, and why your own website matters when so many orders flow through other people’s platforms.
What florists actually need online
Quick answer
What should a florist website in Fort Lauderdale include?
A Fort Lauderdale florist website should show your own arrangements, list the cities you deliver to with your cutoff times, have clear occasion, sympathy and holiday pages, and make it easy to call or order. Tied to your Google Business Profile, it helps local customers order from you directly instead of through a middleman.
Sound familiar?
Running a shop leaves no time for the website
Here’s what I hear from other florists, and what I’ve dealt with myself.
Holidays sneak up
Valentine’s Day and Mother’s Day orders start early. If your site still shows last year’s specials, customers move on to whoever looks ready.
Wire orders aren’t your customers
Wire services and order-gathering sites can send you work, but they own the customer and take a cut. A site with your own name gives people a direct way to reach you.
Sympathy customers are stressed
Families and funeral planners need to know quickly that you deliver to their funeral home or church and how to place an order. A confusing site loses them.
Photos that aren’t yours
Stock catalog photos don’t show your style. Customers want to see what your designers really make.
What your site includes
What a florist website should have
Pages that match how flower customers really shop.
Occasion pages
Birthday, anniversary, get well, new baby and everyday arrangements, so people can find the right category fast.
Sympathy and funeral page
Gentle wording, how to order for a service, and how to reach you directly for something custom.
Delivery area section
The cities and zones you deliver to, with any cutoff times and fees you choose to share.
Holiday landing pages
Valentine’s Day and Mother’s Day pages you can switch on each season with your current designs.
Weddings and events
If you do events, a page with your work and an inquiry form for dates and budgets.
Phone and text first
Lots of flower orders still happen by phone. Your number sits at the top of every page.
Local SEO
Local flower searches your shop’s site is built for
People searching for flowers usually want them delivered today, nearby. Your pages are written for those searches.
Google Business Profile
Florists live and die by the map pack. I make sure your site and Google Business Profile match on name, phone, hours and delivery area.
Service-area pages
Delivery-area sections for the cities you actually deliver to, like Sunrise, Pembroke Pines or Hollywood, with your own cutoff info.
Reviews section
Your real customer reviews, plus a simple link that asks happy customers to review you on Google.
Local business schema
I add Florist markup, the specific LocalBusiness type for flower shops, so Google knows exactly what you are and where you deliver.
No one can promise a #1 spot on Google. What I can do is set up the pieces search engines look for, so your site has a real shot at these local searches.
Why I get it
I run a flower shop in Fort Lauderdale too
Running DGM Flowers taught me what a florist website really has to do. It has to show real work, answer the delivery question right away, and make it easy to reach a person when the order is personal.
South Florida brings its own mix: weddings and events all year, tourists sending flowers to family, funeral homes all over Broward, and customers who search in English and Spanish. Your site should speak to the people in your area.
If you already sell through a shop platform, I can link to it from your site. If you want a full online flower shop with checkout, that’s a bigger build, so let’s talk about it first. You can also see the sites I built and run.
Packages
Which package fits
The right size depends on how many occasions and events you want to show.
Basic Site
3 pages: Home, About and Contact. $199 for the first 10 clients, then $299.
A simple start: home, about your shop, and contact with your delivery info.
Usually the best fit
Starter Site
Up to 5 pages. $549 for the first 10 clients, then $699.
Room for occasion, sympathy and holiday pages next to the basics.
Growth Site
$1,800 for a bigger site. Custom booking is quoted separately.
For shops that want weddings, events, many categories or more pages. Custom ordering is quoted separately.
Every website package requires a hosting plan (Starter or higher). Hosting starts at $19/mo, and paying yearly gets you 2 months free. See website design, hosting and domains for the details.
FAQ
Florist website questions
Do you really run a flower shop?
Yes. I run DGM Flowers in Fort Lauderdale, so I know the holiday rush, sympathy orders and delivery questions from the inside.
Can my florist site show up for flower delivery in my city?
It can be built for it. I write delivery-area sections for the cities you serve and connect your Google profile. Results depend on reviews and competition, so I don’t promise rankings.
Can my site take orders online?
Yes, by linking to the ordering platform you already use. A full custom online shop is a bigger project we can talk about.
Can I keep using wire services?
Yes. Your website doesn’t replace them. It gives customers a direct way to find and order from your shop.
Can you set up Valentine’s and Mother’s Day pages?
Yes. I build holiday pages you can bring back every season with your latest designs.
Talk to Tye
Let’s get your shop ready for the next holiday
Tell me about your shop, where you deliver and which occasions bring in the most orders. I’ll help you plan a site that’s ready before the rush.
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